NORTHAMPTON, MA / ACCESS Newswire / September 2, 2026 / As consumers rethink their relationship with meat, hybrid food products are emerging as one of the most promising pathways for more sustainable, healthier diets-without compromising taste.Recent consumer research and survey data from Science Direct and FMCG Gurus, highlights a powerful shift with European consumers: * 65% of European consumers want to reduce their meat consumption.