European dairy suppliers, led by Bord Bia – The Irish Food Board, are intensifying engagement with Southeast Asia’s F&B manufacturers, as demand for science‑backed, functional ingredients continues to reshape product development across the region. The move is anchored in the “European Dairy: Ireland, Where Nature Meets Science” campaign, a €3.2 million (US$3.7 million) EU co‑funded initiative designed to elevate Irish dairy’s presence in Asia.
