Grupo Bimbo, the world’s largest bakery company, posted record full-year net sales of 427 billion Mexican pesos (US$23.8 billion) for 2025, a 4.6% increase driven by positive price/mix, favorable exchange rate conversion, and five acquisitions that expanded its footprint to 39 countries. Adjusted EBITDA reached an all-time high of Ps. 59.5 billion (US$3.3 billion), with the margin expanding 30 basis points to 13.9% — the second-highest in company history.The record topline masks regional divergence. North America, which accounts for 44.6% of group revenue, saw sales decline by 4%, excluding foreign exchange effects, as soft consumer demand weighed on the US market. The region offset volume weakness through record productivity gains from transformation initiatives, expanding its EBITDA margin 60 basis points to 9%.